Major Australian retailers are already scanning 2D barcodes at point-of-sale as part of the phased global transition toward the GS1 Sunrise 2027 milestone.
While transitioning to GS1 DataMatrix or QR codes with GS1 Digital Link unlocks superior traceability and consumer engagement, their high data density leaves zero margin for printing errors. If your barcodes fail to scan perfectly at the checkout, you risk packaging rejections and costly retailer chargebacks. Ensure your print runs meet international ISO/IEC 15415 quality standards before your products leave the facility.
WHY 2D BARCODES?
Quick Guide:
Scanner vs. Verifier
A warehouse scanner only decodes data—it gives a simple “pass/fail” beep based on your current shop-floor lighting. An Axicon ISO Verifier scientifically measures print quality, cell structure, and contrast against international ISO/IEC 15415 standards.
- Standard Barcode Scanner: Reads the code now, but cannot predict if it will fail under automated retail checkout lasers at Woolworths or Coles.
- ISO Verifier: Grades print quality on a $0.0$ to $4.0$ scale and pinpoint exact flaws (ink bleeding, contrast loss, quiet zone errors) before you run thousands of packages.
Pick Your Axicon 2D Barcode Verifier
Ready to Make Your Packaging GS1 2D-Ready?
Don’t wait for checkout failures or retailer chargebacks. Intermax supplies industry-leading Axicon verifiers and testing to ensure your packaging meets strict ISO/IEC 15415 standards for the GS1 2D shift.